Pinoy_Blogfest 2.0 advocates social media for social good

Sunday, July 31, 2011 1:28 PM ADBM Resources
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With Filipinos once again acknowledged as among the most active social media users — via FaceBook, Twitter, Multiply, Tumblr, Flickr, YouTube, etc. — Filipino bloggers are challenged to explore the potential of social media as a transformative force in Philippine society. “Social media as an agent for change” will be the theme of Pinoy_Blogfest 2.0, happening on Friday, 05 August 2011, at the TriNoma Activity Center in Quezon City.

Leading the discussion will be prominent social media activists Usec. Manuel (Manolo) L. Quezon III and Ms. Gang Badoy, who will share their thoughts on these two basic questions: How can we harness the power of social media for the social good? Can bloggers become positive change agents through social networking?

Both Usec. Quezon and Ms. Badoy will be the main speakers during the Blogger’s BIO (By Invitation Only) programme, scheduled from 7:00 to 10:00 pm as the culminating activity of Pinoy_Blogfest 2.0 on Friday, 05 August 2011.

Manolo Quezon is a popular essayist and blogger, who is currently an undersecretary of the Presidential Communications and Strategic Planning Office. Prior to this, he hosted The Explainer and The Explainer Dialogues on ANC cable news channel. He also headed the Speaker’s Bureau and was a columnist and editorial writer for the Philippine Daily Inquirer, and was the assistant managing editor for the Philippine Free Press weekly news magazine. Usec. Quezon has received various awards for his professional work, including being named “Opinion Writer of the Year” in 1994 and 2005 by the Rotary Club of Manila’s Journalism Awards, one of the oldest journalism awards in the country. He also won the 1st Prize for the Essay in English for the Carlos Palance Memorial Awards for Literature in 1997.

Ms. Gang Badoy is a media practitioner and alternative educator. A product of the Assumption San Lorenzo High School, UP Diliman and the Indianapolis-Purdue University, she worked first for ABS-CBN in San Francisco and became news desk editor for NBC’s Eyewitness News. In 1999, she accepted a post with the Diocese of San Jose, California, and worked closely with Catholic Relief Services. She came home to the Philippines in mid-2003 and joined Jesuit Communications (JesCom) and spearheaded workshops on “Media and Ministry” for the East Asian Pastoral Institute. Primarily a writer, Ms. Badoy founded Rock Ed Philippines, an alternative education volunteer group that works for a more interesting way of presenting socio-civic issues to the youth. She also devotes time to giving media literacy lectures in campuses all over the Philippines, and is a staunch volunteerism advocate. Ms. Badoy was awarded as one of the Ten Outstanding Women in the Nation’s Service (TOWNS) and Ten Outstanding Young Men (TOYM) for 2010.

Pinoy_Blogfest 2.0 is a whole-day event, with several Social Activities targeted at various audiences. These are open to the public, as follows: 10:30 am to 12:oo nn – The New Workplace; 01:00 pm to 02:30 pm – It’s A Digital Life; 02:30 pm to 04:00 pm – Photography; 04:00 pm to 05:30 pm – Healthy Living. With expert resource persons for each of these social activities, the public will surely find the sessions both educational and entertaining. On-site registration will give the audience a chance to win raffle prizes and other give-aways.

Pinoy_Blogfest 2.0 looks at ‘The New Workplace’; job applicants welcome at Teletech booth

Saturday, July 30, 2011 1:49 PM ADBM Resources
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Fresh graduates and young professionals looking to explore new working arrangements are invited to come to Pinoy_Blogfest 2.0, which is happening on Friday, 05 August 2011, at the Trinoma Activity Center in Quezon City.

Teletech, a global leader in business process outsourcing, will have a recruitment booth on-site and will be entertaining applicants the whole day.  Interested job seekers are invited to present their updated resume to any of the Teletech staff.

Open to the public, Social Activity #1 scheduled from 10:30 am to 12:00 nn will focus on The New Workplace.  Work anywhere, anytime.  This is the office of the future, with co-workers housed not in a physical structure, but linked through technology.  Speakers will focus on how global changes and advances in technology present new professional opportunities and redefine work in the 21st century.

Mr. Angelo Hernandez and Mr. Louie Sangalang, Senior Managers for Talent Acquisition, will talk on the topic  “Inside the BPO Industry: It’s Impact on the Youth Today.”  Teletech is a global company that was built on thinking and acting outside traditional business boundaries.  It has offices and operations in 17 countries worldwide, providing support services for leading Global 1000 companies and governmental agencies.

Providing another perspective as an IT professional, Mr. Joey Gurango, will share his success story as a technopreneur.  He will talk on how jobs and career opportunities are changing vis-à-vis the skills and competencies required in the global marketplace.  His company, Gurango Software, is an award-winning Microsoft Dynamics partner and global provider of human capital management solutions serving 500 customers in 15 countries.  In recognition of his mastery of and contributions to software technologies and businesses, Joey was inducted into the Hall of Fame for Microsoft’s Most Valuable Professionals.  In 2006, he was acknowledged as one of the country’s Most Inspiring Technopreneurs by the Philippine Center for Entrepreneurship.

Interested participants are encouraged to register for a chance to win raffle prizes and other freebies to be given away during this Social Activity on The New Workplace.

Pinoy_Blogfest 2.0 is organized by GADGETS Magazine, with the support of The Coca-Cola Export Corporation,  Teletech, Canon, Globe, Pony, Neo, Asus, Western Digital, Archos, BenQ, JBL, Sennheiser, Manila Bulletin,  Business Mirror, and TriNoma.

Everyone’s Vision Petron: Lakbay Pinoy

Saturday, July 23, 2011 8:38 AM ADBM Resources
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Petron Student Art Competition deadline
Submission for entries to Everyone's Vision Petron, a national student art competition, is set for Monday, 25 July 2011.

Themed Lakbay Pinoy —Journeys to Remember, Pathways to Rediscover, this year’s competition focuses on life journeys expressed symbolically by roads, highways and byways. It can be a mountain path representing a journey to success, or a zigzag lane symbolizing seasons of change. It can be a forest trail sparking childhood memories, or a nostalgic route conjuring reminiscences of student life.

Everyone’s Vision Petron is open to all talented students enrolled in a regular university or college course, or in tutorial and photography classes. Student artists may compete in three categories: Painting (oil and water-based media), photography, and t-shirt design.

In the painting category, six Grand Prize winners will each receive P50,000; for the colored photography category, six Grand Prize winners will each receive P30,000; and in the t-shirt design category, three Grand Prize winners will each receive P30,000. All Grand Prize winners will also receive a trophies and plaques made by National Artist Napoleon V. Abueva. All Runners-up will get trophies.

Entries may be submitted to the Secretariat Office (c/o Studio 5 Designs, 28 Paseo de Roxas cor Jupiter St, Bel-Air Village, Makati City, telephone 02-8909318).

Coke supports Pinoy_Blogfest 2.0

Monday, July 18, 2011 5:48 PM ADBM Resources
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The Coca-Cola Export Company has signed on to support Pinoy_Blogfest 2.0, Gadgets Magazine’s annual social media event.  Now on its second year, Pinoy_Blogfest 2.0 is scheduled to happen on 5 August 2011 at the Trinoma Activity Center in Quezon City.

In its first run in 2010, Pinoy_Blogfest 1.0 attempted to start the dialogue on ethical issues confronting social media, with the theme Opportunity & Responsibility.  Attended by some 80 bloggers, the conference addressed questions such as: “Should bloggers observe journalistic ethics?” and “Can bloggers make money from their web presence?”
Continuing the discourse on the role of social media in Philippine society, this year’s Pinoy_Blogfest 2.0 is themed Social Media as a Change Agent.

With the increasing ubiquity of Facebook, Twitter and other social media platforms, Filipinos have once again made the Philippines the world’s social networking capital.  Theoretically, therefore, everyone on Facebook or Twitter, and eventually the new Google+, has the potential to influence his “friends” or “followers” through his posts and status updates.  This democratizes social media and empowers each one with the opportunity to be a force for good.

Pinoy_Blogfest is open to the public, offering a program of social activities targeted at various audiences.   Interested participants may opt to attend any one or all of the public social activities, namely The New Workplace, Its a Digital Life, Healthy Living and Photography.

Interested bloggers are requested to send their name, blog URL, and contact details to blogfest@gadgetsmagazine.com.ph for invites to the by-invitation-only evening program by July 31, Sunday.


Petron initiates Tulong Kapwa for Davao flash flood victims

5:43 PM ADBM Resources
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In response to the recent flash floods that hit Davao City and neighboring areas, Petron initiated the Tulong Kapwa campaign to provide assistance to the victims and their families. Petron and its dealers turned over last July 6, relief goods consisting of several sacks of rice and boxes of food items, as well as school supplies such as Petron notebooks and pens to address the immediate needs of the affected families.

Heavy rains last June 28 caused the Pangi River to overflow, resulting in a 10-ft. flood in five barangays in Davao City. Over 12,000 families were affected by the floods, destroying 50 homes and resulting in about 30 fatalities. Several areas were again submerged in knee-deep waters on July 3, prompting affected families to evacuate their homes.

To help victims recover from this calamity, Petron dealers and service stations in Davao have mobilized as official Tulong Kapwa centers to accept donations in cash and in kind. Those who wish to provide assistance may go to any participating Petron station displaying the Tulong Kapwa signage.

Petron, the country's leading oil company, is proud of its corporate social responsibility programs which help improve the lives of the communities it serves. These include its pioneering Petron Lakbay Alalay program, which has been expanded from a summer emergency roadside assistance project into a year-long motorist safety advocacy. Through Petron Foundation, it is also actively involved in education and coastal management.

Petron earns Tambuli, Trusted Brand awards

Thursday, July 14, 2011 2:40 PM ADBM Resources
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Petron Corporation, the undisputed oil industry leader, recently won accolades from two award-giving bodies.

ArtPetron 10 received a Bronze Tambuli Award in the Best Youth Brand category during the 2011 Tambuli Awards held last 09 June 2011. Themed Alay sa Natatanging Pamayanan, ArtPetron 10 featured Petron’s involvement in the communities and its dynamic partnerships with local folk in uplifting their quality of life. ArtPetron 10 encouraged the student artists to render creative renditions and transform its partnerships with Filipino communities into exceptional paintings and photographs.

The ArtPetron National Student Art Competition is a painting and photography contest open to all college students. It is Petron’s advocacy with the Filipino youth, and is also an expression of the oil company’s long-standing support for the preservation, appreciation and rediscovery of Philippine arts, culture, values and traditions.

The Tambuli Awards recognizes effective integrated marketing communications programs and is awarded annually by the University of Asia and the Pacific.

For the eleventh consecutive year, Petron was, again, bestowed the Gold ‘Trusted Brand’ Award in the Petrol Station category by Readers Digest in ceremonies held last 02 June 2011 at Resorts World Manila.

The award is the result of a survey where respondents vote for the brand they trust and rate them in terms of trustworthiness, credible image, quality, value, understanding of customers’ needs, and innovativeness. Thus, the Readers Digest Trusted Brand award is a representation of the brand’s perceived values and opinions based on a highly objective consumer voting process.

Petron Corporation is the largest oil refining and marketing company in the Philippines. Its oil refinery produces a full range of petroleum products to supply nearly 40% of the country’s fuel requirements. Through more than 1,500 service stations nationwide -- the largest service station network in the country -- Petron retails gasoline, diesel and kerosene to motorists.

Bronze Tambuli Award for ArtPetron 10.  Petron brand marketing manager Ramon M. Cruz (extreme left) and Petron AVP-marketing Ana M. Neri (2nd from left) received the award last 09 June 2011 at the UA&P auditorium.

Media Advisory

Wednesday, July 6, 2011 1:25 PM ADBM Resources
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SME WEEK 2011 CELEBRATIONS

SME SUMMIT - Thu • 07 July 2011

FREE Entrepreneurship Training Programs 
Fri • 08 July 2011 & Sat • 09 July 2011

Philippine Trade Training Center, Roxas Boulevard, Manila


SME Summit 2011

SME Week is celebrated every second week of July to promote entrepreneurship among micro, small and medium enterprises.

For this year's celebration, there will be an SME Summit to be held on THURSDAY, 07 JULY 2011, at the Philippine Trade Training Center.

The SME Summit will be attended by entrepreneurs, national government agencies, LGUs, trade and industry associations, business development services providers, and international donor institutions, and other SME advocates.

The programme for the SME Summit is attached for your reference.

We welcome media coverage -- simply register at the Media Desk during the event.
If you would like to do a pre-event live interview about SME Week and the SME Development Plan, you may contact:


Director Rhodora (Doddit) Leaño
Bureau of Micro, Small & Medium Enterprise Development (BMSMED)
Department of Trade & Industry
Contact Number : 897 1693 or 741 5076



Free Entrepreneurship Training Programs

To encourage more Filipinos to participate in the SME sector, DTI will offer Free Entrepreneurship Training Programs on Friday, 08 July 2011 and Saturday, 09 July 2011, at the Philippine Trade Training Center.

Participants will be accepted on a first come, first served basis, with registrations starting at 7:30AM. For more information, please call DTI-BMSMED at telephone numbers 897 1693 or 751 5076.

The free training programs will consist of Business Development Briefing Sessions and also Business Management and Demo Skills Training. The scheduled training programs are as follows:

FRI • 08 JULY 2011
How to be an entrepreneur
Awareness on Product Standards Law 
How to acquire a BFAD certificate 
Orientation on HALAL certification 
Packaging design and labeling 
Registering for patents, trademarks & trade names 
E-marketing – setting up a webstore 
Perfume and cologne making 
Meat processing 1 & 2 
Laundry and cleaning aids 
Barangay Micro Business Enterprise (BMBE) Law
Consumer rights and protection
Integrated business licensing
Cleaner production for small business
Product design awareness
Basic hilot
How to set up a laundry business
Herbal soap making
Basic beadworks
Gift-wrapping

SAT • 9 JULY 2011
Basic photography 
Managing a money changer shop 
How to start a business 
Siopao and dimsummaking 
Polvoron and pastillas making 
Apartment/commercial stall rental business 
Advanced beadworks 
Flowers and balloon arrangement 
Flip-flops making
Financing and lending programs
Food safety
No-bake cakes
Buying a franchise
Perfume and cologne making
Cleaning aids 2
Empanada, pizza rolls

Early morning TV shows might want to send a crew to cover the start of registrations on Friday, 08 July 2011. There is usually a long line of those who are interested in starting their own business, so this is a rich source of human interest stories.

Pinoy entrepreneurs invited to watch SME Summit online

1:15 PM ADBM Resources
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Globe Business is official communication provider

In celebration of SME Week, an SME Summit will be held on Thursday, 07 July 2011, at the Philippine Trade Training Center in Manila. The summit—themed Pinoy SME: Business Tayo! —will be accessible to all interested entrepreneurs and other SME stakeholders through live video streaming.

With Globe Business as the official communication provider for the event, the entire day's proceedings will be broadcast live on http://justin.tv/smesummit.

The morning session opens with an overview on the importance of SME Development by DTI Secretary Gregory Domingo, who is also chairman of the MSMED Council. This is followed by a more detailed presentation on the SME Development Plan for 2011-2016 by Usec. Merly Cruz of the Regional Operations Group.
To discuss the Four Outcome Areas of SME Development, the organizers invited resource persons consisting of a successful entrepreneur, a government agency representative, and a private sector enabler to share their success stories and experiences in the areas of business environment, access to finance, access to markets, and productivity and efficiency. The presentations are expected to highlight the commitments made with regard to specific programs and policies, while demonstrating how public-private partnerships can strengthen the SME development agenda.

The post-luncheon panel discussion hosted by the Philippine Center for Entrepreneurship brings together a powerhouse cast of SME advocates to serve as role models for Pinoy SMEs. With ABS-CBN's Karen Davila serving as moderator, the panelists include Jose Ma. Concepcion III, chairman & CEO of RFM Corporation and MSMED Council vice-chairman; Gov. Luis Raymond Villafuerte of Camarines Sur; Dr. Victoria Belo of the Belo Medical Group; Prudencio Garcia of Mekeni Foods; and Manny Aligada of Globe Business.

For the culmination of the Summit, the keynote speech is expected to outline the critical role of SMEs in the Philippine Development Plan, particularly in the area of employment generation and poverty alleviation.

Various institutions will present an SME Pledge Book containing the specific programs and action plans that they commit to implement to propel the SME development agenda. There will also be a symbolic turnover of production equipment to deserving SME beneficiaries, as well as the launching of the SME Star Presidential Award and the Tindahang Pinoy brand.

All Pinoy SMEs interested in growing their businesses to be globally competitive will surely find the program interesting and are welcome to view the live feed on http://justin.tv/smesummit. The SME Summit is scheduled to start at 9:00 am and will end at around 4:30 pm on 07 July 2011.

Live hookup from Globe Negostar in Isabela

To highlight the value of public-private partnership in SME promotion, Globe Negostar will hook up live to the SME Summit, with a two-way video chat from an ongoing Globe Negostar event in Cauayan, Isabela.

Through a Globe mobile broadband connection, the SMEs in Cauayan, Isabela, are expected to send in their greetings and participate in the main programme being held in Metro Manila.

Globe Negostar is an SME outreach campaign of Globe Business. It focuses on the specific business requirements that can be addressed through superior yet affordable communications solutions designed specially for small and medium enterprises.

Some of the Globe Negostar business innovations that can help improve productivity and efficiency of SME operations are Tracker GPS, WebEye, Inventory Ordering System, and TxtConnect.

SME Summit Live Streaming

Saturday, July 2, 2011 10:23 AM ADBM Resources
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Streaming is now off-line. You may find the video here.

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